NBA China Games

The NBA has teamed up with 11 marketing partners who will provide fans with a complete NBA experience as part of the NBA China Games 2007, three exhibition games featuring the Cleveland Cavaliers, the Orlando Magic and Team China All-Stars, taking place in Shanghai and Macao, China from October 17-20.

adidas, The Coca-Cola Company, DHL, Gatorade, Lenovo, McDonald’s, Mengniu, Motorola, Spalding, Sohu and Toyota will work with the NBA to grow the sport of basketball throughout China. These partners have teamed with the NBA to promote their brands to the large, passionate NBA fan base in China and will interact with fans around the three exhibition games, community events, fan events, thousands of retail locations and enabling hundreds of lucky fans to attend the games live through 20 consumer promotions.